Six Scripps channels to launch on Peacock
The E.W. Scripps Company (NASDAQ: SSP) has expanded its digital distribution by launching six national channels on Peacock's streaming platform. The channels include ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials, and Scripps News.
The partnership enhances Peacock's content offering, which already features Sports (NFL, Premier League), News (NBC News, Sky News), and Entertainment (WWE, Saturday Night Live). Each Scripps channel brings unique content: ION offers general entertainment and women's sports, ION Mystery features drama series, Court TV provides legal coverage, Bounce targets African American audiences, and Scripps News delivers fact-based reporting.
The E.W. Scripps Company (NASDAQ: SSP) ha ampliato la sua distribuzione digitale lanciando sei canali nazionali sulla piattaforma di streaming di Peacock. I canali sono ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials e Scripps News.
La collaborazione arricchisce l'offerta di Peacock, che gi脿 comprende Sport (NFL, Premier League), Notizie (NBC News, Sky News) e Intrattenimento (WWE, Saturday Night Live). Ciascun canale Scripps propone contenuti distinti: ION offre intrattenimento generalista e sport femminili, ION Mystery propone serie drammatiche, Court TV copre temi legali, Bounce si rivolge al pubblico afroamericano e Scripps News fornisce reportage basati sui fatti.
The E.W. Scripps Company (NASDAQ: SSP) ha ampliado su distribuci贸n digital lanzando seis canales nacionales en la plataforma de streaming de Peacock. Los canales incluyen ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials y Scripps News.
La asociaci贸n mejora la oferta de contenido de Peacock, que ya cuenta con Deportes (NFL, Premier League), Noticias (NBC News, Sky News) y Entretenimiento (WWE, Saturday Night Live). Cada canal de Scripps aporta contenido propio: ION ofrece entretenimiento general y deportes femeninos, ION Mystery presenta series dram谩ticas, Court TV cubre contenidos legales, Bounce se dirige a audiencias afroamericanas y Scripps News ofrece informaci贸n basada en hechos.
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The E.W. Scripps Company (NASDAQ: SSP) a 茅tendu sa distribution num茅rique en lan莽ant six cha卯nes nationales sur la plateforme de streaming Peacock. Les cha卯nes comprennent ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials et Scripps News.
Ce partenariat renforce l'offre de contenus de Peacock, qui propose d茅j脿 le sport (NFL, Premier League), l'actualit茅 (NBC News, Sky News) et le divertissement (WWE, Saturday Night Live). Chaque cha卯ne Scripps apporte du contenu sp茅cifique : ION propose du divertissement g茅n茅ral et des sports f茅minins, ION Mystery diffuse des s茅ries dramatiques, Court TV couvre les affaires juridiques, Bounce cible le public afro-am茅ricain et Scripps News fournit des reportages factuels.
The E.W. Scripps Company (NASDAQ: SSP) hat seine digitale Verbreitung ausgeweitet und sechs nationale Kan盲le auf Peacocks Streaming-Plattform gestartet. Zu den Kan盲len geh枚ren ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials und Scripps News.
Die Partnerschaft erweitert Peacocks Inhaltsangebot, das bereits Sport (NFL, Premier League), Nachrichten (NBC News, Sky News) und Unterhaltung (WWE, Saturday Night Live) umfasst. Jeder Scripps-Kanal liefert eigene Inhalte: ION bietet allgemeine Unterhaltung und Frauensport, ION Mystery zeigt Dramaserien, Court TV berichtet zu rechtlichen Themen, Bounce richtet sich an afroamerikanische Zuschauer und Scripps News liefert faktenbasierte Berichterstattung.
- Strategic expansion of digital distribution through major streaming platform
- Access to Peacock's large subscriber base
- Increased visibility for Scripps' diverse content portfolio
- None.
Insights
Scripps expands digital footprint via Peacock deal, boosting content reach while diversifying revenue streams beyond traditional TV.
Scripps' strategic move to place six of its national channels on Peacock represents a significant distribution expansion in today's evolving media landscape. This partnership positions Scripps to capture audiences migrating from traditional cable to streaming platforms, particularly valuable as cord-cutting continues to accelerate.
The channel selection demonstrates Scripps' thoughtful approach to content diversification. By including general entertainment (ION), niche content (ION Mystery, Court TV), targeted demographic programming (Bounce for African American audiences), and news (Scripps News), the company maximizes appeal across Peacock's subscriber base.
For Scripps, this arrangement creates a dual-revenue opportunity: potentially expanding advertising reach through Peacock's growing subscriber base while likely securing carriage fees in the agreement structure. The inclusion of women's sports content through ION also aligns with the increasing value of sports rights in the streaming wars.
This move follows industry trends where media companies are pursuing streaming distribution to complement traditional broadcast models. For Scripps specifically, leveraging its content library through digital channels represents an important evolution beyond its historical roots in traditional media, helping future-proof its distribution strategy as viewer habits continue shifting toward on-demand and streaming consumption.
ION, ION Mystery, Bounce, Court TV, Court TV Legendary Trials and Scripps News now available to Peacock subscribers
- ION is a leading general entertainment network featuring an expansive programming lineup that includes women's sports, popular off-network series and more.
- ION Mystery is home to some of television's most binge-worthy dramas, docuseries and originals.
- Court TV is devoted to live gavel-to-gavel coverage, in-depth legal reporting, and expert analysis of the nation's most important and compelling trials.
- Court TV Legendary Trials features Court TV's archived footage from some of the nation's most gripping trials through the years.
- Bounce features a programming mix of original series and movies, theatrical motion pictures, off network series, specials and events designed for African American audiences.
- Scripps News delivers compelling, context-driven news, fact-based reporting and a deeper look at the "why" of each story with objective, impactful storytelling.
These always-on channels build upon a robust collection of beloved fan-favorite content across categories, including Sports (NFL, Premier League), News (NBC News, Sky News, TODAY), Entertainment (WWE and Saturday Night Live); and dozens more channels for every fan, from reality, true crime, Spanish-language, comedy and more.
Media contact:
Becca McCarter, The E.W. Scripps Company, (513) 410-2425, [email protected]
Bernadette Simpao, NBCUniversal, [email protected]
Sydney Schwartz, NBCUniversal, [email protected]
About Scripps
听(狈础厂顿础蚕: SSP) is a diversified media company focused on creating connection. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local聽journalism and operates聽a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the
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About Peacock
Peacock is the streaming home of NBCUniversal, one of the world's leading media and entertainment companies. Fans can stream thousands of hours of culture-defining entertainment, including current seasons of NBC and Bravo series; exclusive and critically acclaimed Originals; blockbuster and award-winning recent films from Universal Pictures, DreamWorks Animation, Illumination, and Focus Features; America's premier live sports and events, including the Olympic and Paralympic Games, the NFL and the NBA; live daily news; and an expansive library of beloved films and TV shows. Built on powerful technology, Peacock is an engaging entertainment destination with interactive, innovative features that bring NBCUniversal's fan-favorite content to life at home and on the go. Visit聽聽to learn more.
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SOURCE The E.W. Scripps Company
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