MobiFone Launches Saymee, a Gen Z-Focused Digital Brand, with Amdocs connectX
Amdocs (NASDAQ:DOX) announced that Vietnamese telecom operator MobiFone has launched Saymee, a new digital brand targeting Gen Z subscribers, powered by Amdocs' connectX cloud-native SaaS platform.
The Saymee offering includes features like free GPT chat and loyalty programs, leveraging connectX's "telco-in-a-box" platform powered by AWS. The solution enables MobiFone to quickly launch new offers, improve operational efficiency, and manage multiple mobile subscription plans through comprehensive SaaS features including catalog management, subscription services, mobile app, and integration of local payment systems.
Amdocs (NASDAQ:DOX) ha annunciato che l'operatore telefonico vietnamita MobiFone ha lanciato Saymee, un nuovo marchio digitale rivolto agli abbonati della Generazione Z, supportato dalla piattaforma cloud-native SaaS connectX di Amdocs.
L'offerta Saymee include funzionalit脿 come chat GPT gratuita e programmi fedelt脿, sfruttando la piattaforma "telco-in-a-box" di connectX basata su AWS. La soluzione consente a MobiFone di lanciare rapidamente nuove offerte, migliorare l'efficienza operativa e gestire diversi piani di abbonamento mobile attraverso funzionalit脿 SaaS complete, tra cui gestione del catalogo, servizi di abbonamento, app mobile e integrazione dei sistemi di pagamento locali.
Amdocs (NASDAQ:DOX) anunci贸 que el operador de telecomunicaciones vietnamita MobiFone ha lanzado Saymee, una nueva marca digital dirigida a suscriptores de la Generaci贸n Z, impulsada por la plataforma SaaS nativa en la nube connectX de Amdocs.
La oferta Saymee incluye funciones como chat GPT gratuito y programas de fidelidad, aprovechando la plataforma "telco-in-a-box" de connectX potenciada por AWS. La soluci贸n permite a MobiFone lanzar nuevas ofertas r谩pidamente, mejorar la eficiencia operativa y gestionar m煤ltiples planes de suscripci贸n m贸vil mediante funciones SaaS integrales que incluyen gesti贸n de cat谩logo, servicios de suscripci贸n, aplicaci贸n m贸vil e integraci贸n de sistemas de pago locales.
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Saymee 靹滊箘鞀る姅 氍措 GPT 毂勴寘 氚� 搿滌棿韹� 頂勲攴鸽灗瓿� 臧欖潃 旮半姤鞚� 韽暔頃橂┌, AWS 旮半皹鞚� connectX "韰旍綌 鞚� 鞏� 氚曥姢" 頂岆灚韽检潉 頇滌毄頃╇媹雼�. 鞚� 靻旊（靺橃潃 MobiFone鞚� 牍犽ゴ瓴� 靸堧鞖� 靹滊箘鞀るゼ 於滌嫓頃橁碃 鞖挫榿 須湪靹膘潉 頄レ儊鞁滍偆氅�, 旃错儓搿滉犯 甏�毽�, 甑弲 靹滊箘鞀�, 氇皵鞚� 鞎�, 順勳 瓴办牅 鞁滌姢韰� 韱淀暕 霌� 韽磩鞝侅澑 SaaS 旮半姤鞚� 韱淀暣 雼れ枒頃� 氇皵鞚� 甑弲 頂岆灉鞚� 甏�毽暊 靾� 鞛堧弰搿� 歆�鞗愴暕雼堧嫟.
Amdocs (NASDAQ:DOX) a annonc茅 que l'op茅rateur t茅l茅com vietnamien MobiFone a lanc茅 Saymee, une nouvelle marque digitale destin茅e aux abonn茅s de la g茅n茅ration Z, propuls茅e par la plateforme SaaS cloud-native connectX d'Amdocs.
L'offre Saymee comprend des fonctionnalit茅s telles que un chat GPT gratuit et des programmes de fid茅lit茅, exploitant la plateforme "telco-in-a-box" connectX aliment茅e par AWS. Cette solution permet 脿 MobiFone de lancer rapidement de nouvelles offres, d'am茅liorer l'efficacit茅 op茅rationnelle et de g茅rer plusieurs forfaits mobiles via des fonctionnalit茅s SaaS compl猫tes incluant la gestion du catalogue, les services d'abonnement, l'application mobile et l'int茅gration des syst猫mes de paiement locaux.
Amdocs (NASDAQ:DOX) gab bekannt, dass der vietnamesische Telekommunikationsanbieter MobiFone Saymee gestartet hat, eine neue digitale Marke, die sich an Gen-Z-Abonnenten richtet und von der cloud-nativen SaaS-Plattform connectX von Amdocs unterst眉tzt wird.
Das Saymee-Angebot umfasst Funktionen wie kostenlosen GPT-Chat und Treueprogramme und nutzt die "Telco-in-a-Box"-Plattform von connectX, die auf AWS basiert. Die L枚sung erm枚glicht es MobiFone, schnell neue Angebote einzuf眉hren, die Betriebseffizienz zu verbessern und mehrere mobile Abonnementpl盲ne 眉ber umfassende SaaS-Funktionen wie Katalogverwaltung, Abonnementdienste, mobile App und Integration lokaler Zahlungssysteme zu verwalten.
- Platform enables rapid launch of new digital services
- Partnership with major telecom operator in Vietnam market
- Solution includes comprehensive SaaS features for operational efficiency
- None.
Insights
Amdocs expands in Vietnam with cloud SaaS platform for MobiFone's Gen Z brand, demonstrating continued execution of its SaaS strategy.
Amdocs has secured a notable implementation win with MobiFone, one of Vietnam's leading mobile operators, providing its connectX cloud-native SaaS platform to power the operator's new Gen Z-focused digital brand, Saymee. This partnership highlights Amdocs' continued penetration into the Southeast Asian market while showcasing its ability to deliver specialized solutions for demographic-targeted service offerings.
The implementation leverages what Amdocs describes as a "telco-in-a-box" solution hosted on AWS, enabling MobiFone to rapidly launch and iterate on services specifically designed for younger, tech-savvy users. The platform's comprehensive feature set鈥攊ncluding digital catalog management, subscription services, mobile app capabilities, and integration with local payment systems鈥攁ddresses the specific operational challenges of launching and managing digital-first service brands.
From a technical perspective, the connectX platform's cloud-native architecture provides MobiFone with critical advantages: faster time-to-market for new services, operational efficiency through automation, and simplified customer journey management. These capabilities are particularly valuable when targeting Gen Z users, who typically have higher expectations for digital experiences and service flexibility.
The deployment also positions Amdocs favorably in the growing MVNO enablement market, as the press release specifically mentions the platform's ability to manage the "dynamic demands of the mobile virtual network operator market." This suggests the solution could have applications beyond MobiFone's immediate Gen Z offering, potentially supporting a multi-brand strategy or third-party MVNO partnerships.
While financial terms remain undisclosed, this implementation represents the type of recurring SaaS revenue that tends to provide more predictable income streams compared to traditional one-time license sales, aligning with the industry-wide shift toward subscription-based business models in the telecom software sector.
Amdocs' connectX platform empowers the Vietnamese telecom operator to deliver tailored digital experiences for the tech-savvy young generation
JERSEY CITY, NJ / / July 1, 2025 / Amdocs (NASDAQ:DOX), a leading provider of software and services to communications and media companies, today announced that MobiFone, a leading mobile network operator in Vietnam, has launched its new digital brand, Saymee, tailored for Gen Z subscribers, powered by the Amdocs cloud-native SaaS (software as a service) platform.
is a new digital offering and network from MobiFone specifically targeting Gen Z with features like free GPT chat, loyalty program, and more. Leveraging connectX, MobiFone can accelerate the launch of new offers on Saymee, enhance operational efficiency, and simplify customer journeys and management of multiple mobile subscription plans. This enables MobiFone to support the ever-changing requirements of young subscribers and manage the dynamic demands of the mobile virtual network operator (MVNO) market.
ConnectX offers a turnkey "telco-in-a-box" platform powered by Amazon Web Services (AWS), which enables telcos and MVNOs to launch flexible and versatile digital services rapidly. The solution includes a comprehensive SaaS offering, featuring a catalog, subscription services management, a mobile app, and integration of local payment gateways and network aggregators.
"A top priority for telcos is to create and launch standout brands that deliver elevated user experiences, drive business growth and boost profitability," said Anthony Goonetilleke, Group President of Technology, Head of Strategy at Amdocs. "ConnectX is an AI-native telco-in-a-box solution with robust features that enables telcos to craft a complete digital offering with flexibility and minimum risks. We are excited to support MobiFone in designing and delivering unique experiences specifically designed for the digitally savvy young generation."
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About Amdocs
Amdocs helps those who build the future to make it amazing. With our market-leading portfolio of software products and services, we unlock our customers' innovative potential, empowering them to provide next-generation communication and media experiences for both the individual end user and enterprise customers. Our employees around the globe are here to accelerate service providers' migration to the cloud, enable them to differentiate in the 5G era, and digitalize and automate their operations. Listed on the NASDAQ Global Select Market, Amdocs had revenue of
Amdocs' Forward-Looking Statement
This press release includes information that constitutes forward-looking statements made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995, including statements about Amdocs' growth and business results in future quarters and years. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that our expectations will be obtained or that any deviations will not be material. Such statements involve risks and uncertainties that may cause future results to differ from those anticipated. These risks include, but are not limited to, the effects of general macroeconomic conditions, prevailing level of macroeconomic, business and operational uncertainty, including as a result of geopolitical events or other regional events or pandemics, changes to trade policies including tariffs and trade restrictions, as well as the current inflationary environment, and the effects of these conditions on the Company's customers' businesses and levels of business activity, including the effect of the current economic uncertainty and industry pressure on the spending decisions of the Company's customers. Amdocs' ability to grow in the business markets that it serves, Amdocs' ability to successfully integrate acquired businesses, adverse effects of market competition, rapid technological shifts that may render the Company's products and services obsolete, security incidents, including breaches and cyberattacks to our systems and networks and those of our partners or customers, potential loss of a major customer, our ability to develop long-term relationships with our customers, our ability to successfully and effectively implement artificial intelligence and Generative AI in the Company's offerings and operations, and risks associated with operating businesses in the international market. Amdocs may elect to update these forward-looking statements at some point in the future; however, Amdocs specifically disclaims any obligation to do so. These and other risks are discussed at greater length in Amdocs' filings with the Securities and Exchange Commission, including in our Annual Report on Form 20-F for the fiscal year ended September 30, 2024, filed on December 17, 2024, and our Form 6-K furnished for the first quarter of fiscal 2025 on February 18, 2025, and for the second quarter of fiscal 2025 on May 19, 2025.
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Swati Sharma
Amdocs Public Relations
E-mail: [email protected]
SOURCE: Amdocs Management Limited
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FAQ
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