21SEEDS Infused Tequila Unveils Unapologetic New Campaign and Brand Platform "Flavor, For AG真人官方"
21SEEDS, a brand owned by Diageo (NYSE:DEO), has launched a new brand platform and marketing campaign called "Flavor, For AG真人官方." The campaign highlights the brand's portfolio of premium blanco tequilas infused with real fruit juice, including Cucumber Jalape帽o, Grapefruit Hibiscus, and Valencia Orange variants.
The brand has partnered with modern soda brand poppi for in-store activations, introducing three new two-ingredient margarita recipes. The campaign will be featured across digital platforms, social media, and retail locations nationwide. The tequila is crafted at Casa Maestri distillery in Mexico through double distillation and cold filtering processes.
21SEEDS, un marchio di propriet脿 di Diageo (NYSE:DEO), ha lanciato una nuova piattaforma di brand e una campagna di marketing chiamata "Flavor, For AG真人官方". La campagna mette in evidenza la gamma di tequilas blanco premium del marchio, infusi con succo di frutta reale, tra cui le varianti Cetriolo Jalape帽o, Pompelmo Ibisco e Arancia Valencia.
Il marchio ha collaborato con il moderno brand di soda poppi per attivazioni in negozio, presentando tre nuove ricette di margarita a due ingredienti. La campagna sar脿 visibile su piattaforme digitali, social media e punti vendita in tutto il paese. La tequila 猫 prodotta presso la distilleria Casa Maestri in Messico tramite doppia distillazione e processi di filtrazione a freddo.
21SEEDS, una marca propiedad de Diageo (NYSE:DEO), ha lanzado una nueva plataforma de marca y campa帽a de marketing llamada "Flavor, For AG真人官方". La campa帽a destaca la cartera de tequilas blanco premium de la marca, infusionados con jugo de fruta real, incluyendo las variantes Pepino Jalape帽o, Toronja Hibisco y Naranja Valencia.
La marca se ha asociado con la moderna marca de soda poppi para activaciones en tiendas, introduciendo tres nuevas recetas de margaritas de dos ingredientes. La campa帽a se difundir谩 en plataformas digitales, redes sociales y puntos de venta a nivel nacional. El tequila se elabora en la destiler铆a Casa Maestri en M茅xico mediante doble destilaci贸n y procesos de filtraci贸n en fr铆o.
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21SEEDS, une marque appartenant 脿 Diageo (NYSE:DEO), a lanc茅 une nouvelle plateforme de marque et une campagne marketing intitul茅e "Flavor, For AG真人官方". La campagne met en avant le portefeuille de tequilas blanco premium de la marque, infus茅es avec du vrai jus de fruit, comprenant les variantes Concombre Jalape帽o, Pamplemousse Hibiscus et Orange de Valence.
La marque s'est associ茅e 脿 la marque moderne de soda poppi pour des activations en magasin, introduisant trois nouvelles recettes de margaritas 脿 deux ingr茅dients. La campagne sera diffus茅e sur les plateformes digitales, les r茅seaux sociaux et dans les points de vente 脿 l'茅chelle nationale. La tequila est 茅labor茅e 脿 la distillerie Casa Maestri au Mexique, gr芒ce 脿 un processus de double distillation et de filtration 脿 froid.
21SEEDS, eine Marke im Besitz von Diageo (NYSE:DEO), hat eine neue Markenplattform und Marketingkampagne mit dem Titel "Flavor, For AG真人官方" gestartet. Die Kampagne hebt das Portfolio der Marke an Premium-Blanco-Tequilas hervor, die mit echtem Fruchtsaft aromatisiert sind, darunter die Varianten Gurke Jalape帽o, Grapefruit Hibiskus und Valencia Orange.
Die Marke hat sich mit der modernen Soda-Marke poppi f眉r In-Store-Aktionen zusammengetan und drei neue Margarita-Rezepte mit zwei Zutaten vorgestellt. Die Kampagne wird auf digitalen Plattformen, in sozialen Medien und landesweit in Einzelhandelsgesch盲ften zu sehen sein. Der Tequila wird in der Casa Maestri Destillerie in Mexiko durch doppelte Destillation und Kaltfiltrationsprozesse hergestellt.
- Partnership with poppi brand for simplified cocktail solutions
- Distribution through multiple digital and retail channels
- Premium positioning with real fruit infusions
- None.
The Flavor-First Infused Tequila Brand Raises the Bar on Bold Flavor
21SEEDS set the standard in flavored tequila when it burst on the scene in 2019, delivering flavor-packed tequila infusions that proved that there was room to innovate and disrupt the tequila industry with bold flavors, infused with the juice of real fruit. Designed to elevate cocktail hour with easy-to-mix libations, specifically margaritas, the 21SEEDS' award-winning portfolio of flavor-forward tequilas includes Cucumber Jalape帽o, Grapefruit Hibiscus, and Valencia Orange - each a celebration of bold flavor.
"'Flavor, For AG真人官方' is more than a tagline - it's an unapologetic declaration of what sets 21SEEDS apart," said Megan Green, Brand Manager of 21SEEDS. "We infuse our tequila with the juice of real fruit, and that commitment to realness is at the heart of who we are. As the category evolves, it is the opportune time to boldly reintroduce ourselves and our award-winning flavors that make easy, delicious, high-quality cocktails like the ever-popular margarita."
21SEEDS Infused Tequila is a super-premium blanco tequila, crafted and bottled in
To bring "Flavor, For AG真人官方" to life, 21SEEDS collaborated with to create a bold visual world and platform which will live across all assets, activations, imagery, and videos that deliver an expressive celebration of flavor. The flavor-forward content reflects the vibrancy and beloved taste of 21SEEDS' liquid.
The 21SEEDS 'Flavor, For AG真人官方' new brand world and campaign can be seen on platforms like Meta and YouTube, across digital publications and聽the brand's official Instagram profile . Additionally, 21SEEDS is debuting an in-store partnership across retail locations with likeminded, modern soda brand, . Together, the brands offer a deliciously simple two-ingredient solution for America's favorite cocktail, the margarita with poppi-Seed Sparkling Margaritas:
Cucumber Jalape帽o x Lemon Lime
- 1.5 oz 21SEEDS Cucumber Jalape帽o
- 4 oz Lemon Lime聽poppi
- Squeeze of lime
- Salt the rim
- Zesty lemon lime meets cool cucumber and a kick of聽jalape帽o in a sparkling burst of heat and refreshment. Poppi brings the fizz, 21SEEDS brings the fire, making this spicy Poppi-Seed Sparkling Margarita easy to sip and hard to resist.
Valencia Orange x Orange
- 1.5 oz聽21SEEDS Valencia Orange
- 4 oz Orange聽poppi
- Squeeze of lime
- Salt the rim
- Sunshine in a glass, where bright Valencia Orange 21SEEDS meets bubbly orange聽Poppi for a citrus-forward Poppi-Seed Sparkling Margarita that's light, juicy, and endlessly refreshing.
Grapefruit Hibiscus x Strawberry Lemon
- 1.5 oz聽21SEEDS Grapefruit Hibiscus
- 4 oz Strawberry Lemon聽poppi
- Squeeze of lime
- Salt the rim
- A tart and floral bouquet of grapefruit and hibiscus comes alive in this bold, balanced聽Poppi-Seed Sparkling Margarita with Strawberry Lemon Poppi adding a vibrant sparkle to every sip.
For more information about 21SEEDS Infused Tequila, its full range of flavors, and where to find them, please visit .
21SEEDS encourages all 21+ consumers to enjoy their easy-to-mix cocktails responsibly.
About 21SEEDS Infused Tequila
21SEEDS Infused Tequila was founded in 2019 by visionary female entrepreneurs Kat Hantas, Nicole Hantas-Emanuel, and Sarika Singh. Driven by a desire for a smooth, flavor-rich spirit that marries simplicity with unparalleled taste, 21SEEDS has emerged as an award-winning tequila infused with real fruit juice. The brand stands as a beacon of diversity, inclusivity, and unbridled joy, inviting individuals worldwide to gather, connect, and create indelible memories with exceptional 21SEEDS cocktails crafted for every occasion.
About Diageo
Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer categories. These brands include Johnnie Walker, Crown Royal, J&B and
Diageo is a global company, and our products are sold in nearly 180 countries around the world. The company is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO).
For more information about Diageo, our people, our brands, and performance, visit us at . Visit Diageo's global responsible drinking resource, for information, initiatives, and ways to share best practice.
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