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STOCK TITAN

[8-K] Bloomin' Brands, Inc. Reports Material Event

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
8-K
Rhea-AI Filing Summary

Bloomin' Brands filed an 8-K to disclose several senior leadership changes effective 4 Aug 2025. Eric Christel, previously CFO of Campbell’s Snacks Division, has been appointed EVP & CFO-Elect; he will take over as full CFO on or about 8 Sep 2025 after a transition with current CFO W. Michael Healy. Christel’s compensation package includes a $600k base salary, 85 % target bonus, $415k RSU grant and $250k relocation cash.

Healy will move into the newly created role of EVP, Strategy & Transformation, focusing on long-term planning and value-creation initiatives. Separately, Mark Graff, EVP & President of Bonefish Grill, will leave the company on 1 Nov 2025 and receive severance pursuant to existing policy. The company states Graff’s departure is not due to any disagreement. No financial results or guidance were provided; the filing is limited to organizational matters and includes a press release as Exhibit 99.1.

Bloomin' Brands ha presentato un 8-K per comunicare diversi cambiamenti nella leadership senior con effetto dal 4 agosto 2025. Eric Christel, in precedenza CFO della divisione Campbell’s Snacks, è stato nominato EVP & CFO-Eletto; assumerà il ruolo di CFO a tutti gli effetti intorno all'8 settembre 2025 dopo un periodo di transizione con l'attuale CFO W. Michael Healy. Il pacchetto retributivo di Christel comprende un stipendio base di 600.000 $, un bonus target dell'85%, una concessione di RSU da 415.000 $ e un indennizzo in contanti per il trasferimento di 250.000 $.

Healy assumerà il nuovo ruolo creato di EVP, Strategia e Trasformazione, concentrandosi sulla pianificazione a lungo termine e sulle iniziative di creazione di valore. Separatamente, Mark Graff, EVP e Presidente di Bonefish Grill, lascerà l'azienda il 1° novembre 2025 e riceverà un'indennità secondo la politica vigente. La società dichiara che la partenza di Graff non è dovuta a disaccordi. Non sono stati forniti risultati finanziari o previsioni; il documento si limita a questioni organizzative e include un comunicato stampa come Allegato 99.1.

Bloomin' Brands presentó un 8-K para revelar varios cambios en la alta dirección con vigencia a partir del 4 de agosto de 2025. Eric Christel, anteriormente CFO de la División de Snacks de Campbell’s, ha sido nombrado EVP y CFO Electo; asumirá el cargo de CFO completo alrededor del 8 de septiembre de 2025 tras un periodo de transición con el actual CFO W. Michael Healy. El paquete de compensación de Christel incluye un salario base de 600.000 $, un bono objetivo del 85%, una concesión de RSU de 415.000 $ y 250.000 $ en efectivo por reubicación.

Healy pasará al nuevo puesto creado de EVP, Estrategia y Transformación, enfocándose en la planificación a largo plazo y las iniciativas de creación de valor. Por otro lado, Mark Graff, EVP y Presidente de Bonefish Grill, dejará la compañía el 1 de noviembre de 2025 y recibirá una indemnización conforme a la política vigente. La empresa afirma que la salida de Graff no se debe a ningún desacuerdo. No se proporcionaron resultados financieros ni pronósticos; la presentación se limita a asuntos organizativos e incluye un comunicado de prensa como Anexo 99.1.

Bloomin' Brands� 2025� 8� 4일부� 여러 고위 임원 변� 사항� 공개하기 위해 8-K� 제출했습니다. 이전� Campbell’s 스낵 부문의 CFO였� Eric Christel� EVP � CFO 후보� 임명되었으며, 현재 CFO� W. Michael Healy와� 인수인계 과정� 거쳐 2025� 9� 8일경 정식 CFO� 취임� 예정입니�. Christel� 보상 패키지에는 60� 달러 기본�, 85% 목표 보너�, 41� 5� 달러 RSU 부�, 25� 달러 이전 비용 현금 지�� 포함됩니�.

Healy� 새로 신설� EVP, 전략 � 변� 역할� 이동하여 장기 계획 � 가� 창출 이니셔티브에 집중� 예정입니�. 별도� Bonefish Grill� EVP � 사장� Mark Graff� 2025� 11� 1� 회사� 떠나� 기존 정책� 따라 퇴직금을 받습니다. 회사� Graff� 퇴사가 어떠� 불화 때문� 아니�라고 명시했습니다. 재무 실적이나 가이던스는 제공되지 않았으며, 제출 문서� 조직 관� 사항� 한정되고 보도자료가 부속서 99.1� 포함되어 있습니다.

Bloomin' Brands a déposé un 8-K pour annoncer plusieurs changements dans la haute direction, effectifs à partir du 4 août 2025. Eric Christel, ancien CFO de la division Campbell’s Snacks, a été nommé EVP & CFO désigné ; il prendra pleinement ses fonctions de CFO vers le 8 septembre 2025, après une période de transition avec le CFO actuel, W. Michael Healy. Le package de rémunération de Christel comprend un salaire de base de 600 000 $, un bonus cible de 85 %, une attribution de RSU de 415 000 $ et une indemnité de relocalisation en espèces de 250 000 $.

Healy occupera le nouveau poste créé de EVP, Stratégie & Transformation, se concentrant sur la planification à long terme et les initiatives de création de valeur. Par ailleurs, Mark Graff, EVP et président de Bonefish Grill, quittera l’entreprise le 1er novembre 2025 et percevra une indemnité conformément à la politique en vigueur. La société précise que le départ de Graff n’est pas dû à un désaccord. Aucun résultat financier ni aucune prévision n’ont été communiqués ; le dépôt se limite aux questions organisationnelles et inclut un communiqué de presse en Annexe 99.1.

Bloomin' Brands hat einen 8-K-Bericht eingereicht, um mehrere Änderungen in der oberen Führungsebene mit Wirkung zum 4. August 2025 bekannt zu geben. Eric Christel, zuvor CFO der Campbell’s Snacks Division, wurde zum EVP & CFO-Designierten ernannt; er wird die volle CFO-Position etwa am 8. September 2025 nach einer Übergangsphase mit dem aktuellen CFO W. Michael Healy übernehmen. Christels Vergütungspaket umfasst ein Grundgehalt von 600.000 $, einen Zielbonus von 85 %, eine RSU-Zuteilung von 415.000 $ sowie 250.000 $ Umzugskostenpauschale.

Healy wird in die neu geschaffene Position des EVP, Strategie & Transformation wechseln, mit Fokus auf langfristige Planung und Wertschöpfungsinitiativen. Separat wird Mark Graff, EVP und Präsident von Bonefish Grill, das Unternehmen am 1. November 2025 verlassen und gemäß den bestehenden Richtlinien eine Abfindung erhalten. Das Unternehmen betont, dass Graffs Weggang nicht auf Meinungsverschiedenheiten zurückzuführen ist. Es wurden keine finanziellen Ergebnisse oder Prognosen veröffentlicht; die Meldung beschränkt sich auf organisatorische Angelegenheiten und enthält eine Pressemitteilung als Anhang 99.1.

Positive
  • Experienced CFO hire: Eric Christel brings 18 years of big-brand F&B financial leadership, potentially strengthening fiscal discipline.
  • Continuity preserved: Outgoing CFO Healy remains with the firm as EVP, Strategy & Transformation, mitigating transition risk.
Negative
  • Key brand leadership loss: Departure of Bonefish Grill president Mark Graff could disrupt performance of that concept.
  • No financial outlook provided: Filing lacks revenue, margin or guidance updates, offering limited insight for near-term valuation.

Insights

TL;DR � Leadership reshuffle; net neutral, with potential upside from experienced new CFO.

The appointment of Eric Christel adds nearly two decades of branded food experience that could strengthen BLMN’s capital allocation and margin initiatives. Retaining outgoing CFO Healy in a strategy role preserves institutional knowledge and signals continuity. However, the unexpected departure of Bonefish Grill’s president creates execution risk at that concept, which represented roughly 7 % of FY-24 sales (per prior 10-K). Since no financial guidance changed and the moves appear orderly, the event is best viewed as strategically positive but not immediately valuation-moving.

Bloomin' Brands ha presentato un 8-K per comunicare diversi cambiamenti nella leadership senior con effetto dal 4 agosto 2025. Eric Christel, in precedenza CFO della divisione Campbell’s Snacks, è stato nominato EVP & CFO-Eletto; assumerà il ruolo di CFO a tutti gli effetti intorno all'8 settembre 2025 dopo un periodo di transizione con l'attuale CFO W. Michael Healy. Il pacchetto retributivo di Christel comprende un stipendio base di 600.000 $, un bonus target dell'85%, una concessione di RSU da 415.000 $ e un indennizzo in contanti per il trasferimento di 250.000 $.

Healy assumerà il nuovo ruolo creato di EVP, Strategia e Trasformazione, concentrandosi sulla pianificazione a lungo termine e sulle iniziative di creazione di valore. Separatamente, Mark Graff, EVP e Presidente di Bonefish Grill, lascerà l'azienda il 1° novembre 2025 e riceverà un'indennità secondo la politica vigente. La società dichiara che la partenza di Graff non è dovuta a disaccordi. Non sono stati forniti risultati finanziari o previsioni; il documento si limita a questioni organizzative e include un comunicato stampa come Allegato 99.1.

Bloomin' Brands presentó un 8-K para revelar varios cambios en la alta dirección con vigencia a partir del 4 de agosto de 2025. Eric Christel, anteriormente CFO de la División de Snacks de Campbell’s, ha sido nombrado EVP y CFO Electo; asumirá el cargo de CFO completo alrededor del 8 de septiembre de 2025 tras un periodo de transición con el actual CFO W. Michael Healy. El paquete de compensación de Christel incluye un salario base de 600.000 $, un bono objetivo del 85%, una concesión de RSU de 415.000 $ y 250.000 $ en efectivo por reubicación.

Healy pasará al nuevo puesto creado de EVP, Estrategia y Transformación, enfocándose en la planificación a largo plazo y las iniciativas de creación de valor. Por otro lado, Mark Graff, EVP y Presidente de Bonefish Grill, dejará la compañía el 1 de noviembre de 2025 y recibirá una indemnización conforme a la política vigente. La empresa afirma que la salida de Graff no se debe a ningún desacuerdo. No se proporcionaron resultados financieros ni pronósticos; la presentación se limita a asuntos organizativos e incluye un comunicado de prensa como Anexo 99.1.

Bloomin' Brands� 2025� 8� 4일부� 여러 고위 임원 변� 사항� 공개하기 위해 8-K� 제출했습니다. 이전� Campbell’s 스낵 부문의 CFO였� Eric Christel� EVP � CFO 후보� 임명되었으며, 현재 CFO� W. Michael Healy와� 인수인계 과정� 거쳐 2025� 9� 8일경 정식 CFO� 취임� 예정입니�. Christel� 보상 패키지에는 60� 달러 기본�, 85% 목표 보너�, 41� 5� 달러 RSU 부�, 25� 달러 이전 비용 현금 지�� 포함됩니�.

Healy� 새로 신설� EVP, 전략 � 변� 역할� 이동하여 장기 계획 � 가� 창출 이니셔티브에 집중� 예정입니�. 별도� Bonefish Grill� EVP � 사장� Mark Graff� 2025� 11� 1� 회사� 떠나� 기존 정책� 따라 퇴직금을 받습니다. 회사� Graff� 퇴사가 어떠� 불화 때문� 아니�라고 명시했습니다. 재무 실적이나 가이던스는 제공되지 않았으며, 제출 문서� 조직 관� 사항� 한정되고 보도자료가 부속서 99.1� 포함되어 있습니다.

Bloomin' Brands a déposé un 8-K pour annoncer plusieurs changements dans la haute direction, effectifs à partir du 4 août 2025. Eric Christel, ancien CFO de la division Campbell’s Snacks, a été nommé EVP & CFO désigné ; il prendra pleinement ses fonctions de CFO vers le 8 septembre 2025, après une période de transition avec le CFO actuel, W. Michael Healy. Le package de rémunération de Christel comprend un salaire de base de 600 000 $, un bonus cible de 85 %, une attribution de RSU de 415 000 $ et une indemnité de relocalisation en espèces de 250 000 $.

Healy occupera le nouveau poste créé de EVP, Stratégie & Transformation, se concentrant sur la planification à long terme et les initiatives de création de valeur. Par ailleurs, Mark Graff, EVP et président de Bonefish Grill, quittera l’entreprise le 1er novembre 2025 et percevra une indemnité conformément à la politique en vigueur. La société précise que le départ de Graff n’est pas dû à un désaccord. Aucun résultat financier ni aucune prévision n’ont été communiqués ; le dépôt se limite aux questions organisationnelles et inclut un communiqué de presse en Annexe 99.1.

Bloomin' Brands hat einen 8-K-Bericht eingereicht, um mehrere Änderungen in der oberen Führungsebene mit Wirkung zum 4. August 2025 bekannt zu geben. Eric Christel, zuvor CFO der Campbell’s Snacks Division, wurde zum EVP & CFO-Designierten ernannt; er wird die volle CFO-Position etwa am 8. September 2025 nach einer Übergangsphase mit dem aktuellen CFO W. Michael Healy übernehmen. Christels Vergütungspaket umfasst ein Grundgehalt von 600.000 $, einen Zielbonus von 85 %, eine RSU-Zuteilung von 415.000 $ sowie 250.000 $ Umzugskostenpauschale.

Healy wird in die neu geschaffene Position des EVP, Strategie & Transformation wechseln, mit Fokus auf langfristige Planung und Wertschöpfungsinitiativen. Separat wird Mark Graff, EVP und Präsident von Bonefish Grill, das Unternehmen am 1. November 2025 verlassen und gemäß den bestehenden Richtlinien eine Abfindung erhalten. Das Unternehmen betont, dass Graffs Weggang nicht auf Meinungsverschiedenheiten zurückzuführen ist. Es wurden keine finanziellen Ergebnisse oder Prognosen veröffentlicht; die Meldung beschränkt sich auf organisatorische Angelegenheiten und enthält eine Pressemitteilung als Anhang 99.1.

falseUSD0001546417iso4217:USDxbrli:shares00015464172025-08-042025-08-04



UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported)  August 4, 2025

blmnlogov3.jpg

BLOOMIN’ BRANDS, INC.
(Exact name of registrant as specified in its charter)

Delaware001-3562520-8023465
(State or other jurisdiction of incorporation)(Commission File Number)(IRS Employer
Identification No.)

2202 North West Shore Boulevard, Suite 500, Tampa, FL 33607
(Address of principal executive offices) (Zip Code)

Registrant’s telephone number, including area code  (813) 282-1225

 N/A
(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

    Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
    Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
    Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
    Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:
Title of each classTrading Symbol(s)Name of each exchange on which registered
Common Stock
$0.01 par value

BLMN
The Nasdaq Stock Market LLC
(Nasdaq Global Select Market)

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.




Item 5.02    Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers

On August 4, 2025, the Board of Directors (the “Board”) of Bloomin’ Brands, Inc. (the “Company”), issued a press release (the “Organizational Press Release”) announcing updates to its leadership structure and team. The Organizational Press Release outlines certain changes to management roles and responsibilities under the leadership of the Company’s Chief Executive Officer, Michael Spanos. A copy of the Organizational Press Release is furnished as Exhibit 99.1 to this Current Report on Form 8-K.

Under the leadership structure, Eric Christel is appointed as Executive Vice President and Chief Financial Officer-Elect (“CFO-Elect”), effective August 4, 2025. Mr. Christel will assume the role of Executive Vice President and Chief Financial Officer (“CFO”) of the Company following a brief transition period, expected to conclude on or about September 8 (the “Effective CFO Date”). In the interim period, Mr. Christel will work closely with W. Michael Healy, the Company’s current Executive Vice President and CFO, to ensure a smooth and effective transition of responsibilities.

Mr. Christel joins the Company from The Campbell’s Company, where he served as the Senior Vice President and Chief Financial Officer, Snacks Division since January 2022. From January 2020 until January 2022, Mr. Christel was the Senior Vice President and Chief Financial Officer, Americas Region, of DENTSU, a global marketing services holding company at which he led the finance team across US, Canada, and Latin America, and from October 2007 through January 2020, he held several financial management roles with PEPSICO. He brings nearly 18 years of financial leadership experience across the food and beverage industry.

In connection with his appointment, the Company executed a letter agreement with Mr. Christel, providing for a base salary of $600,000, annual short-term incentive plan bonus opportunity of 85% of his base salary (pro-rated for 2025), an initial equity award with a grant date value of $415,000 in the form of restricted stock units and a cash relocation allowance of $250,000. A copy of the Offer Letter with Mr. Christel will be filed as an exhibit to the Company’s Quarterly Report on Form 10-Q for the quarter ending June 29, 2025.

There are no family relationships between Mr. Christel and any director or executive officer of the Company, and there are no related party transactions involving Mr. Christel that are reportable under Item 404(a) of Regulation S-K.

The Company also announced that Mr. Healy will be transitioning to the newly created role of Executive Vice President, Strategy & Transformation, effective as of the Effective CFO Date.

Mr. Healy will continue to serve as CFO during a transition period and facilitate the handover of responsibilities to the Company’s new CFO as needed thereafter.

In the new role as EVP, Strategy & Transformation, Mr. Healy will be responsible for leading the Company’s strategic planning, business transformation initiatives, and long-term value creation efforts. Mr. Healy will continue to report directly to Michael Spanos.

Mark Graff, Executive Vice President and President of Bonefish Grill, will be departing the Company, effective November 1, 2025.

In connection with his departure, Mr. Graff will be entitled to severance benefits consistent with the terms of the Company’s previously disclosed severance policy applicable to executive officers and his equity award agreements. The material terms were described in the Company’s most recent proxy statement, filed with the Securities and Exchange Commission on March 4, 2025.

Mr. Graff’s departure is not the result of any disagreement with the Company on any matter relating to the Company’s operations, policies, or practices.

Item 7.01    Regulation FD Disclosure

On August 4, 2025, the Company issued a press release announcing a series of senior leadership changes. A copy of the press release is furnished with this Form 8-K as Exhibit 99.1.




Item 9.01    Financial Statements and Exhibits

(d) Exhibits.

 
Exhibit
Number
 
 
Description
99.1
Press release issued by the Company on August 4, 2025
104Cover Page Interactive Data File (embedded within the Inline XBRL document)



SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.



BLOOMIN’ BRANDS, INC.
(Registrant)
Date:August 4, 2025By:/s/ Kelly Lefferts
 Kelly Lefferts
 Executive Vice President and Chief Legal Officer


FAQ

What leadership changes did Bloomin' Brands (BLMN) announce on 4 Aug 2025?

Eric Christel named EVP & CFO-Elect; W. Michael Healy moves to EVP, Strategy & Transformation; Mark Graff will exit on 1 Nov 2025.

When will Eric Christel officially become CFO of BLMN?

He is expected to assume full CFO duties on or about 8 Sep 2025 after a short transition.

What is the compensation package for the new CFO?

Base salary $600,000, target bonus 85 % of salary, RSUs worth $415,000, plus a $250,000 relocation allowance.

Why is Bonefish Grill president Mark Graff leaving?

The filing cites no disagreement with the company; he will receive severance per existing executive policy.

Did Bloomin' Brands update financial guidance in this 8-K?

No. The report is limited to leadership changes and contains no new earnings or revenue figures.
Bloomin' Brands

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