Abercrombie & Fitch Announces Collaboration with NFL Linebacker TJ Watt
Abercrombie & Fitch (NYSE: ANF) has announced its first athletic partnership for its Your Personal Best (YPB) activewear brand with NFL linebacker TJ Watt and his wife, former professional soccer player Dani Watt. The multi-season collaboration will launch in three seasonal drops starting Fall 2025, followed by Spring and Summer 2026.
The collection features both men's and women's activewear, with prices ranging from $29 to $90. The men's line includes shorts, tees, tanks, and hoodies, while the women's collection offers additional items like leggings and sports bras. The products will be available through Abercrombie's website and retail stores.
YPB, launched in 2022, offers performance products in sizes XXS-XXL with various length options, featuring squat-proof bottoms, four-way stretch tops, and studio outer layers.
Abercrombie & Fitch (NYSE: ANF) ha annunciato la sua prima partnership sportiva per il marchio activewear Your Personal Best (YPB) con il linebacker della NFL TJ Watt e sua moglie, l'ex calciatrice professionista Dani Watt. La collaborazione pluristagionale verr脿 lanciata in tre uscite stagionali a partire dall'autunno 2025, seguite da collezioni per primavera ed estate 2026.
La linea include abbigliamento tecnico sia per uomo che per donna, con prezzi compresi tra $29 e $90. Per lui sono previsti short, t-shirt, canotte e felpe con cappuccio; per lei sono inclusi anche legging e reggiseni sportivi. I prodotti saranno disponibili sul sito di Abercrombie e nei negozi fisici.
YPB, lanciato nel 2022, propone capi performanti nelle taglie XXS-XXL con diverse opzioni di lunghezza, offrendo pantaloni opachi durante gli squat, top elasticizzati in quattro direzioni e strati esterni pensati per lo studio.
Abercrombie & Fitch (NYSE: ANF) ha anunciado su primera colaboraci贸n deportiva para la marca de ropa activa Your Personal Best (YPB) con el linebacker de la NFL TJ Watt y su esposa, la exfutbolista profesional Dani Watt. La asociaci贸n multitemporada se lanzar谩 en tres entregas estacionales a partir del oto帽o de 2025, y continuar谩 en primavera y verano de 2026.
La colecci贸n incluye prendas deportivas tanto para hombres como para mujeres, con precios que van desde $29 hasta $90. La l铆nea masculina incluye pantalones cortos, camisetas, camisetas sin mangas y sudaderas con capucha, mientras que la femenina a帽ade art铆culos como mallas y sujetadores deportivos. Los productos estar谩n disponibles en la web de Abercrombie y en sus tiendas f铆sicas.
YPB, lanzada en 2022, ofrece productos de alto rendimiento en tallas XXS-XXL con varias opciones de largo, con pantalones opacos al hacer sentadillas, tops con cuatro direcciones de elasticidad y capas externas para el estudio.
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Abercrombie & Fitch (NYSE: ANF) a annonc茅 son premier partenariat sportif pour sa marque d'activewear Your Personal Best (YPB) avec le linebacker de la NFL TJ Watt et son 茅pouse, l'ancienne footballeuse professionnelle Dani Watt. La collaboration sur plusieurs saisons sera lanc茅e en trois vagues saisonni猫res 脿 partir de l'automne 2025, puis au printemps et en 茅t茅 2026.
La collection comprend des v锚tements de sport pour hommes et femmes, avec des prix allant de 29 $ 脿 90 $. La ligne masculine propose des shorts, t-shirts, d茅bardeurs et sweats 脿 capuche, tandis que la gamme f茅minine ajoute des pi猫ces comme des leggings et des brassi猫res de sport. Les produits seront disponibles sur le site d'Abercrombie et en magasin.
Lanc茅e en 2022, YPB propose des articles de performance en tailles XXS-XXL avec plusieurs options de longueur, incluant des bas opaques pour les squats, des hauts 脿 茅lasticit茅 quadridirectionnelle et des couches ext茅rieures adapt茅es au studio.
Abercrombie & Fitch (NYSE: ANF) hat seine erste sportliche Partnerschaft f眉r die Activewear-Marke Your Personal Best (YPB) angek眉ndigt 鈥� mit NFL-Linebacker TJ Watt und seiner Frau, der ehemaligen Profi-Fu脽ballerin Dani Watt. Die mehrj盲hrige Kooperation wird in drei saisonalen Drops ab Herbst 2025 starten, gefolgt von Fr眉hling und Sommer 2026.
Die Kollektion umfasst Activewear f眉r M盲nner und Frauen und liegt preislich zwischen $29 und $90. Die M盲nnerlinie enth盲lt Shorts, T-Shirts, Tanktops und Hoodies; die Damenkollektion erg盲nzt dies um Leggings und Sport-BHs. Die Produkte werden 眉ber Abercrombies Website und in den Filialen erh盲ltlich sein.
YPB, 2022 eingef眉hrt, bietet Performance-Artikel in den Gr枚脽en 齿齿厂鈥揦齿尝 mit verschiedenen L盲ngenoptionen und zeichnet sich durch squat-sichere Hosen, Tops mit Vier-Wege-Stretch und Studio-Au脽enschichten aus.
- First-ever athletic partnership for YPB activewear line, expanding brand reach
- Strategic collaboration with high-profile NFL player enhances brand visibility
- Multi-season partnership indicates long-term growth strategy for activewear segment
- Diverse product range across multiple price points ($29-$90) targets broad market
- None.
The co-designed collection by TJ and Dani Watt debuts this fall, marking Abercrombie鈥檚 first athletic partnership for its Your Personal Best (YPB) activewear brand
NEW ALBANY, Ohio, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Abercrombie & Fitch (Abercrombie), a division of Abercrombie & Fitch Co. (NYSE: ANF), today announced the debut of a multi-season partnership with Pittsburgh Steelers linebacker TJ Watt and his wife, former professional soccer player Dani Watt. The first release of the co-designed collection for Abercrombie鈥檚 activewear brand, Your Personal Best (YPB), will be available beginning Thursday, August 21, 2025.
Marking Abercrombie's first-ever collaboration for the YPB activewear line, the collection will roll out in three seasonal drops - Fall 2025, Spring 2026 and Summer 2026 - and will feature styles for both men and women.
For men, the first drop of the collection will contain various styles including shorts, tees, tanks and hoodies. The women鈥檚 line will feature an additional assortment inclusive of leggings, sports bras and sweatshirts. Pricing ranges from
鈥淭J and Dani always bring their personal best, on and off the field, so they are the perfect partners as we embark on this pivotal next step for our YPB activewear line,鈥� said Chief Marketing Officer at Abercrombie & Fitch Co., Carey Collins Krug. "They bring authenticity and athletic insight to every stage of the process, helping us create a collection that performs as well as they do, without sacrificing style."
TJ Watt first discovered Abercrombie鈥檚 Your Personal Best line when his wife, Dani, added it to his training wardrobe. Impressed by the quality, he began wearing the items consistently throughout his entire training routine - from warmups to recovery. The authentic connection sparked a deeper partnership and conversations with Abercrombie about creating a collection together.
鈥淲orking with such a great design and marketing team at Abercrombie and being able to do this alongside my wife has been absolutely incredible,鈥� TJ Watt said. 鈥淲hether you're an athlete or not, we wanted to create something for everyone that was versatile enough to take you from a workout to running errands, with a polished, performance-inspired look that works seamlessly on or off the field. Dani and I are proud of what we created and excited for people to experience it.鈥�
YPB launched in 2022 and aims to empower customers to be their personal best 鈥� from high-intensity workouts to low-key moments and everything in between. The performance products feature super soft, squat-proof and breathable bottoms, performance tops with four-way stretch, studio outer layers and trending fashion details like cutouts and straps. YPB鈥檚 styles are available in XXS-XXL with additional options for long and short lengths.
About Abercrombie & Fitch
Abercrombie strives to make every day more exceptional, creating a sense of getaway through its quality apparel, accessories and fragrance crafted for every occasion.聽Abercrombie & Fitch is the namesake brand of Abercrombie & Fitch Co. (NYSE: ANF) and is sold in more than 200 stores (including abercrombie kids) worldwide and globally.
Lilli Khatibi
Abercrombie & Fitch Co.
(614) 283-6192
[email protected]
Photos accompanying this announcement are available at
FAQ
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